All Star Jack Russells: Willie & Windy’s Journey
BEAM Minerals7/27/2026 3 min read


It turns out minerals are essential for a healthy coat. Dog’s need more than a dozen different minerals to maintain their hair and skin. Research shows that adding minerals to your dog’s diet can help with: [*]
- Shedding
- Gray hairs
- Coarse or uneven coat
- Hot spots
- Dry or flaking skin
- Itching
- Redness
The difference in Willie’s coat is night and day—but what’s more impressive is his energy level. Despite being in the senior classes, Willie still posts times that rival much younger dogs. In fact, someone once commented they couldn’t believe he was considered a senior at all!
This makes sense. As dogs age, they can’t process vitamins and minerals as well. Their nutritional needs increase, [*] and if they don’t get extra nutrients, they start to slow down.
I think that’s why we’ve seen such a difference in Willie’s energy. His continued championships and vibrant health are proof of how much BEAM Minerals has helped him thrive.
And here’s the best part: we don’t “train” for these trials. These events simply let terriers do what they love most.
Adding Windy to the Team
Last year, we welcomed All Star Winchester 94 -“Windy” to our pack. Like her Uncle Willie; Windy quickly proved she had the heart of a champion. She’s been in the ribbons consistently and has already earned multiple championships in Conformation, Tunnels, Brush Hunt, Barn Hunt, and Scent & Locate.
Windy has a playful personality and loves to pester her Uncle Willie, but in the ring, she’s all business. We started her on BEAM Minerals at just 8 months old, and like Willie, her coat and hydration improved noticeably. Judges were even surprised at how fast she qualified for championship classes, something I truly believe BEAM Minerals supported.
She has been raised on high-quality dry food since her breeder weaned her, but adding BEAM Minerals to her diet has taken her health and performance to the next level.


Healthy, Happy, and Competitive
Both Willie and Windy get their BEAM Minerals Canine Multi Minerals with breakfast every day and their Canine Electrolytes in all their water; whether at home or on the road. The results speak for themselves: shiny coats, sustained energy, and continued success in competition.
Our terriers love what they do, and BEAM Minerals helps them stay at their very best: healthy, strong, and ready to take on the next challenge.
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